Our real-world testing was highlighted in the Harvard Business Review
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Grow better.
Test your
strategy first.
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Where growth strategy gets stuck:
Too risky: no proof it will work
Too narrow: market too small
Too broad: doesn’t find traction
Too slow: competitors get there first
The solution:
Heat-testing.
It’s fast.
It’s multivariate.
It delivers proof about what works.
Big growth opportunities can feel...
Daunting
Risky
Exciting
Develop strategies based on data not intuition
Test
(before the thing is real)
Iterate
(based on consumer behavior)
Optimize
(hone your launch strategy)
Predictive insights in just a few weeks
How Spark’s proprietary heat-testing works:
Bring multiple distinct strategies to life online
Use ads to live-test each strategy with target audiences
Find the best match between strategy and audience
Make decisions based on real-life behavioral data, not intuition
The result:
A heat map that shows which strategies will work.
Spark’s innovative heat-testing method is taught at Harvard Business School and featured in the
Harvard Business Review.
See our method→
What we deliver: vetted strategy
Product that will sell
People who will buy it
Campaigns that attract them
A business that grows
The Spark No. 9 approach:
Like your pit crew:
fast, behind-the-scenes, relentless.
Collaborative:
the
Antonoff to your Swift
, bringing your strategic vision to life.
Multivariate:
testing multiple combinations to find the right match.
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