FAIL-PROOF
YOUR GROWTH STRATEGY

Better innovation with real-world validation.

Hands twisting rubiks cube

Looking to

VALIDATE DEMAND?

MARKET RESEARCH:
SLOW. NOT PREDICTIVE.

Pre-launch market research

In-market feedback

SPARK'S METHOD:
PREDICTIVE INSIGHTS
IN A FEW WEEKS

Spark's method: Heat-testing using advertising

HOW WE DO IT

Hand holding phone showing ad

It's an ad in your feed.
But it's also market research...

If you’re seeing this ad, you’re part of a target audience.

Whether you click or keep scrolling, you generate data about product, position, and creative.

We’re revolutionizing market research

Heather at HBS with professor

Spark’s innovative method is taught at Harvard Business School and is featured in the Harvard Business Review.

Jessie speaking at HBS

Spark at HBS in Boston, 2022

AT THE END OF A SPARK PROJECT, YOU GET

Data about which audiences love your product the most

A roadmap for how to market your product—based on statistically valid behavioral data

New customers for your new or existing product

Successful ad campaigns that are ready to scale

SELECT CLIENTS

Let’s CHAT

Got a big idea? Seeking more customers?
Drop your contact and we’ll be in touch.

Email us instead at hello@sparkno9.com

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latest INSIGHTS

May 19, 2023

Testing for concept validation before product development

In innovation and new product development, bad ideas are not the problem. The problem is the ability to discern good from bad.

May 4, 2023

How to rebrand—and know it will land

Your strategy: deconstruct, reconstruct, test.

April 25, 2023

Can you be average and innovative at the same time?

When do you step out vs toe the line of average?

SEE MORE INSIGHTS